best quality

Philosophy

BoldRay Designs has a mission to hand make original, ever-inspiring and bold jewellery art that will transport each consumer on an adventure of unique self-exploration and expression.

The company's prescribed core guiding principles and values summarise the preferred philosophy.

• Business is driven by sustained passion for creation and expressing individuality, as well as commitment to continuous learning and improvement.
• Constantly thinking outside the box and breaking conventions naturally leads to originality and innovation.
• Attention to detail and dedication to perfection produce superb product quality.
• Respect for people and embrace of diversity as well as humility are the basis for ethical behaviour and commitment to customers.
• Caring for the natural world should be the first consideration in every business decision, even for small businesses. Environmental impact and sustainability should never give way to financial considerations.

In light of that assertion, I would like to reinforce my commitment to sustainability. I source most of my materials locally. Some I collect at the beach or forest (e.g. pebbles, sea glass, sea shells, wood chips). I hand-make my resin and polyclay elements. My production is small in scale and does not use heavy machinery or kilns. I work under natural light or under LED lamps. For anything that I use, I reuse and recycle it afterwards.


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